Welcome to our NEW to RAW guide

Raw feeding your dog and/or cat is an exciting journey! In our NEW to RAW guide we will take you through each step of this journey and before you know it - you will be a raw feeding pro.

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Getting Started... The Transition To Raw

Do I have to fast my pet?

We suggest fasting your dog for 24 hours before transitioning on to a raw diet, this will help to remove any toxins and to cleanse the gut. We advise that you do NOT fast diabetic dogs or puppies.

Which meal should I feed my pet during the transition stage? (7-10 days)

The best meal you can feed your dog during the transition stage is our Naked Green Tripe - an alternative meal for those that do not like feeding green tripe due to the aroma is our combined Chicken & Tripe meal. Feed either of these proteins for 7-10 days.

After the first 7-10 days which meals can I introduce?

After the initial 7-10 days transition period you can introduce any of the meals from our complete range. A very popular choice is our range of bundles - making life easier due to the pre-selected choice of meals. You can also begin to include in small quantities offal such as liver (up to twice a week) and raw meaty bones.

What changes will I notice in my pet?

We usually see the following changes within a 7-14 day period. The most noticeable change being your pets stools, they will be firmer, smaller, less frequent and less of an odour. The skin and coat of your pet is likely to improve seeing a healthy and glossy coat. Dogs with mobility issues may be more agile experiencing fewer problems when getting up from a sleeping or sitting position. Dogs with digestive issues such as IBD, colitis should also feel an improvement. Many of these changes can give your dog a new zest for life which in turn brings joy to both the dog and their owner.

My dog suffers with allergies and/or intolerances - can a raw diet help?

Absolutely. We witness many dogs with allergies and as a result itchy/sore skin, eyes, ears, feet and hotspots which are often relieved once the dog has been transitioned fully on to a raw diet.

How much do I need to feed my pet?

We advise feeding the following quantities depending on your dogs age

Up to 12 months: ranges from 5-8% (see below for breed size)
Toy/Tiny: 8%
Medium - 7%
Medium to Large - 6%
Large to Giant - 5%

12 - 18 Months: 3.5% (all breeds)
18 Months +: 2.0 - 2.5% (adjust accordingly - all breeds)
Senior: 1.5% (all breeds)

Cleanliness and Raw Feeding

I'm concerned about bacteria, salmonella etc...

Feeding your dog a raw diet comes with the same precautions as handling raw meat that we would cook for our own meals. Regarding bacteria, salmonella etc we regularly test our meals with an approved laboratory to ensure they meet the high standards and safety requirements set. Always ensure you clean down any surfaces or utensils used when preparing and serving your dogs raw meal.

I have small children / a baby. Is it safe to feed my pet raw food?

Dogs fed on any diet can potentially have bacteria such as Salmonella and Campylobacter present in their systems (even Kibble fed dogs). It is also worth noting that dogs can be carriers of bacterial diseases such as Staphylococcus which can be transmitted to humans by licking. So, we would advise against letting your dog lick your child’s mouth, face and hands.

Is the raw diet safe for my pet?

The raw diet is your dogs natural diet. If you dog was living in their natural habitat wild it would feed upon raw food and vegetation etc. As a result your dogs stomach is designed and ready for a raw diet. Your dogs stomach contains very strong acid which allows your dog to process the raw diet without any concern regarding salmonella, E. Coli etc.

Can I cook raw pet food?

This is something we would advise against. Whilst, you can cook the meals which do not contain bone by doing so you actually make the meal less beneficial to your pet nutritionally.

Can I mix raw food and dry food together?

We would advise against mixing two different meal types together. Raw food and Dry food digest at different rates and as a result feeding the two together may give your dog stomach upset and/or digestive issues over time.

My pet has gone off their food, what can I do?

There are a few tips we can give relating to this question. First, we would advise ruling out any underlying health issues by visiting the vet, following a check up and if your dog is still not eating you may need to add some extra elements to your dogs meal. Adding sardines in spring water or olive/ sunflower oil (remember to drain first), or adding a raw egg to their meal, or perhaps goats milk may be enough to grab your pets attention.

Check the temperature of the meal, if you are serving it very cold (straight out of the fridge) then this may contribute to why your pet isn't eating. Take your pets meal out of the fridge, and allow it to lose the chill, but please do not leave it long enough to become warm.

Other Questions

How do I store raw food?

Our food will arrive to you frozen and has to be stored in a freezer. Once required, please place the food tub in to your fridge and allow it to defrost over night (depending on how cold your fridge is, will of course depend on how long the food will take to defrost). Once defrosted you can store our food in your fridge for up to 3 days.

Is your packaging ECO friendly?

100%. Our food tub is made from eco-pet, which means it is made from previously recycled material and can be recycled again. The labels we use on our food tubs can be recycled (no need to peel off, you can leave them on the lid when recycling). Our delivery boxes are made from cardboard and can be recycled, the packing chips we use are made from starch and are biodegradable and will disintegrate in water. The liner that keeps our food frozen within the delivery box is recyclable, and the inner wool is biodegradable.

Are your tubs leak proof?

Yes, our tubs are leak proof and have been tested to ensure this is the case.

Are you DEFRA registered?

We are DEFRA registered and our DEFRA number is 42/059/8003 ABP/PTF. We are also a member of The Pet Food Manufacturers' Association (PFMA).

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